Influencer marketing has become one of the most effective strategies for brands to connect authentically with audiences. Through collaborations with creators and opinion leaders, companies can boost visibility, build trust, and drive engagement on digital platforms. In Argentina, several agencies specialize in designing, managing, and optimizing influencer campaigns that deliver real results.
Here is a curated list of the top influencer marketing agencies in Argentina, selected for their expertise, track record, and ability to build powerful influencer campaigns tailored to diverse business goals.
1. Branch
Branch is a team of digital marketing experts who understand the power of influencer marketing to build genuine connections between brands and audiences. With over 13 years of experience and work with clients across more than 15 countries, Branch focuses on strategic influencer campaigns that combine empathy, creativity, and measurable performance.
Key services:
- Influencer campaign strategy and management
- Micro-influencer collaborations
- Authentic content creation
- Conversion funnel optimization
- Data analysis and campaign insights
Branch creates campaigns that connect brands with audiences through meaningful creator content — not just paid reach.
2. Story Talent
Story Talent is an intuitive influencer marketing platform that connects content creators and businesses, optimizing the influencer marketing process. Its purpose is twofold: empower creators to monetize their digital influence, and help businesses find and collaborate with the right influencer for each campaign.
The platform offers key services designed to simplify operations and maximize outcomes:
- For Creators: manage profiles, link social accounts, discover and apply to brand campaigns, negotiate rates, and receive secure payments after content delivery.
- For Businesses: create detailed campaigns, set clear goals, use advanced filters to discover creators by audience, niche, or performance metrics, manage budgets efficiently, and access analytics to measure impact and return.
In short, Story Talent simplifies the complexity of influencer marketing and speeds up campaign execution.
3. Band of Insiders
Band of Insiders is an influencer marketing and public relations agency headquartered in Mexico with presence in Argentina. They help brands connect with audiences through authentic storytelling and structured influencer ecosystems.
Services include:
- Influencer marketing: mapping, negotiation, content management, and reporting.
- Public relations: media management and visibility strategies.
- Corporate communication and crisis management.
- Personal branding.
- Content creation.
- Experiential marketing.
4. Wico
Wico is the first UGC platform in Argentina that connects brands with verified creators in a fast and secure way. Beyond UGC, it also enables influencer campaign collaborations.
Highlighted services:
- Search and connection with verified influencers.
- Full influencer marketing campaign management.
- Direct communication and content approvals.
- Secure transactions and streamlined processes.
Wico aims to deliver results in under 10 days, helping brands move quickly from brief to published content.
5. Folouers Inc.
With more than 20 years of experience, Folouers Inc. provides comprehensive digital marketing solutions, including custom influencer marketing campaigns.
Highlighted services:
- Influencer identification using advanced technology.
- Multi-platform campaign development (Google Ads, TikTok Ads, Meta Ads).
- Personalized consulting for influencer marketing.
- Events and activations with creators.
Their multi-channel experience helps amplify results from each influencer collaboration.
6. CalibreUGC
Although specialized in UGC content, CalibreUGC also stands out for connecting brands with creators to strengthen influencer marketing strategies through authentic, high-quality content.
Highlighted services:
- Influencer campaign management.
- Video, photography, and design production for social media.
- Focus on authenticity and real engagement.
CalibreUGC is a strong option for brands seeking genuine creators and high-impact visual content.
7. Agustina Giner Agency
Agustina Giner Agency focuses on helping creators and brands develop authentic and strategic content for influencer marketing campaigns.
Highlighted services:
- Consulting for influencers and brands.
- Creator portfolio creation and review.
- Contract templates and pricing guidelines for collaborations.
- Starter plans for new content creators.
A strong fit for brands that want to work with emerging and well-prepared influencers.
8. Alter Mkt
Alter Mkt combines more than 15 years of experience in branding, digital marketing, and creator partnerships to deliver effective and authentic influencer marketing campaigns.
Highlighted services:
- Representation of content creators and influencers.
- User-generated content campaign development.
- Social media management and audiovisual production.
- Integrated online and offline strategies.
Alter Mkt builds strategic relationships that strengthen brand positioning over time.
9. WAY2NET
WAY2NET is a digital marketing agency that has integrated influencer marketing into its value proposition—working from strategy through execution to maximize results.
Highlighted services:
- Influencer marketing campaigns.
- Branded content creation with creators.
- Online advertising and SEO.
- Digital strategies tailored to commercial objectives.
Their “common sense” philosophy emphasizes understanding each client’s business and adapting quickly to a changing digital landscape.
10. WANACOM
WANACOM offers end-to-end marketing solutions with a strong focus on content production and influencer marketing.
Highlighted services:
- Audiovisual content creation and influencer UGC.
- Social media management and advertising campaigns.
- Branding, design, and web development.
- Customer experience optimization across multiple digital channels.
Their collaborative, creative approach helps brands maximize visibility across every stage of the digital funnel.
Frecuently Asked Questions
What does an influencer marketing agency do?
It plans, executes, and measures creator collaborations—handling strategy, casting, content guidelines, coordination, and reporting.
How do you choose the right influencer marketing agency in Argentina?
Look for creator-brand fit, clear processes (brief → casting → approvals → reporting), transparent metrics, and experience in your industry.
Are micro-influencers effective in Argentina?
Yes—micro-influencers often deliver strong engagement and credibility, especially in niche audiences, when content feels authentic.