Influencer marketing platforms specialize in helping you design and execute campaigns with creators who genuinely connect with your audience, producing valuable, close-to-real, and highly shareable content.
In this article, we explore the 10 influencer marketing platforms in Spain, highlighting those transforming how brands communicate with their communities.
1. Story Talent
Story Talent is an intuitive influencer marketing platform that bridges content creators and businesses, streamlining the influencer marketing process. Its mission is twofold: empower creators to monetize their digital influence and help businesses find and partner with the ideal influencer for each campaign.
The platform offers a focused set of services designed to speed up interaction and maximize results:
For Creators: Manage profiles, link social channels, browse and apply to brand campaigns, negotiate rates, and receive secure payments once content is delivered. For Brands: Build detailed campaign profiles, set clear objectives, and use advanced filters to discover creators by audience, niche, or performance metrics. Manage campaigns and budgets efficiently and access detailed analytics to measure impact and ROI.
In short, Story Talent removes the complexity from influencer marketing and creates an ecosystem where both brands and creators can thrive transparently and effectively.
2. Branch
Branch is one of the influencer marketing platforms specialized in creating authentic content to strengthen brands’ digital presence. The goal is to transform brands through real content created by their own customers and followers.
Branch benefits:
- Authenticity and trust: increase your brand’s credibility with real content from your users.
- Greater visibility: by using your customers’ content, you tap into their network and amplify your reach.
- Resource optimization: get the most out of content created by your users without producing everything from scratch.
- Higher conversions: authentic content builds trust, which leads to more sales and bigger business opportunities.
- Better relationship with your audience: we connect your brand with the community, building a stronger, closer relationship.
The work process is broken down into four key steps: planning, production, expansion, and performance (results measurement and strategy adjustment). Branch also focuses on key KPIs such as reach, lead generation, conversion rate, engagement, and brand sentiment to ensure success.
3. Favikon
Favikon is one of the influencer marketing platforms that uses Artificial Intelligence to optimize social media strategies for brands, agencies, and creators. It offers access to a database of more than 10 million creators across platforms like Instagram, LinkedIn, YouTube, TikTok, and X, with a focus on the quality of connections and B2B marketing.
The services the platform offers include:
- Influencer Search and Analysis: Lets you find and analyze the ideal content creators for a business, using more than 50 filters and offering detailed profile analytics.
- Campaign Management: Centralizes influencer campaign management in one place.
- Reports and Analytics: Provides AI-based weekly reports for strategic insights and historical audience data.
- Creator Contact: Facilitates direct contact with the right influencers.
4. Influencity
Influencity is one of the all-in-one influencer marketing and social media management platforms. Its goal is to centralize and simplify workflows for brands and agencies, helping them manage, monitor, and improve their digital presence.
The services the platform offers include:
- Influencer Marketing: Includes tools to find and analyze the best influencers, manage high-impact campaigns, and generate results reports.
- Social Media Management: Offers a unified inbox, analytics, a content planner, and ad management tools.
- Social Listening: Lets you monitor the brand, competitors, and market trends through mention and hashtag tracking.
- Specific Solutions: The platform has services tailored to different roles (brands, agencies, e-commerce) and social networks (TikTok, Instagram, YouTube).
5. Kolsquare
Kolsquare is one of the influencer marketing platforms that uses Big Data and Artificial Intelligence to help brands manage their campaigns, from talent identification through results measurement.
Its services include:
- Influencer Search and Management: Lets you find the best profiles and centralize the relationship with them in one place.
- Measurement and Optimization: Offers real-time performance reports and competitor analysis to optimize strategies.
- Calculation Tools: Provides free calculators to estimate prices on Instagram and TikTok.
- Resources and Training: Offers guides, studies, webinars, and a blog on industry trends.
6. Keepers
Keepers is a creative influencer marketing platform for brands. The agency builds stories that move people, turning a brand’s message into something audiences actually want to see, read, and share.
Keepers’ influencers know how to turn a brand’s message into something people want to engage with. They have worked with brands such as MAC, McDonald’s, Kiabi, Multiópticas, Nestlé, Beefeater, El Ganso, Clarins, Seagrams, Ecovidrio, Campofrío, Amazon, and Ecoembes.
Keepers is the most awarded agency in the sector. They have won Premios Ídolo, Ondas, Forbes, Antena de Oro, GenZ Awards, Inspirational, and Premios Agripi.
SocialPubli is one of the influencer marketing platforms that connects advertisers with influencers. They focus on delivering results by combining technology and a specialized team to create and manage successful campaigns.
They work with more than 500,000 influencers worldwide, from micro-influencers to well-known content creators, and offer services such as influencer discovery, analytics, brand detection, and campaign amplification. SocialPubli also provides real-time analytics and campaign performance measurement.
8. 2btube
2btube is a media group specialized in connecting with young Spanish-speaking audiences. They offer influencer marketing, strategic consulting, creative services, branded content, and tailored production.
Their services include:
- Development, commercialization, production, and management of content and advertising campaigns.
- Personalized services to grow audiences and revenue for content creators.
- Content production for film, television, OTT, and digital platforms.
- Influencer marketing campaign management.
9. Persketing
Persketing is an influencer marketing platform that helps brands tell their stories through bloggers, YouTubers, and social media influencers by developing and managing creative marketing strategies.
Their services include:
- End-to-end influencer marketing development and management, from strategy to successful campaign execution.
- Working with relevant influencers and turning them into brand ambassadors.
- Finding the right influencer for a brand’s product to build effective campaigns.
- Content management, contracts, tracking, campaign analysis, and performance reporting.
We Are Social manages end-to-end influencer marketing campaigns, including strategy, tracking, co-creation, partnerships, formats, and measurement, to ensure that this activity aligns with client objectives and helps them reach their goals.
Their services include:
- Influencer identification (from nano and micro-influencers to macro-influencers or celebrities) that best fits the client’s brand and budget.
- Collaboration with influencers to deliver the message to the target audience authentically and genuinely, driving engagement, action, and business results.
- Setting the highest ethical standards in the market for every campaign, built with transparency to ensure respect for and compliance with industry guidelines.
We hope this Top 10 Influencer Marketing Platforms in Spain helps you find an agency that fits your business needs.
See also: Top 10 UGC Content Platforms in Latin America
Important note: The agencies featured in this ranking were selected based on research across specialized publications, user reviews, the range of services offered, client reputation, and international presence.