Influencer platforms in Colombia stand out for their ability to generate real results through authentic content created by real people. Whether you’re looking to increase your brand’s visibility, launch a new product, or strengthen your digital presence on social media, working with a platform specialized in influencer marketing can be the key to achieving your goals in an effective and credible way.
These platforms specialize in helping you design and execute campaigns with creators who genuinely connect with your audience, generating valuable, relatable, and highly shareable content.
In this article, we will explore the Top 10 influencer platforms in Colombia, highlighting those that are transforming the way brands communicate with their communities.
1. Story Talent
Story Talent is an intuitive influencer platform that acts as a bridge between content creators and companies, optimizing the influencer marketing process. Its dual objective is to empower creators to monetize their digital influence and to help companies find and collaborate with the ideal influencer for their campaigns.
The platform offers a set of key services designed to streamline interaction and maximize results:
For Creators: They can manage their profiles, link their social networks, explore and apply to brand campaigns, negotiate their fees, and ensure secure payment once the content is created.
For Companies: They have the ability to create detailed campaign profiles, set clear objectives, and use advanced filters to discover creators based on audience, niche, or performance metrics. Additionally, they can efficiently manage their campaigns and budgets, and access detailed analytics to measure impact and return on investment.
In essence, Story Talent is one of the influencer platforms that simplifies the complexity of influencer marketing, creating an ecosystem where both brands and creators can thrive transparently and effectively.
2. Branch
Branch is an influencer platform that specializes in creating authentic content to strengthen brands’ digital presence. The goal is to transform brands through real content created by their own customers and followers.
Benefits of Branch:
- Authenticity and trust: Boosts your brand’s credibility through real user content.
- Increased visibility: Leverages your customers’ networks to amplify reach.
- Resource optimization: Maximizes value from user-created content without needing to produce everything from scratch.
- Higher conversions: Authentic content builds trust, leading to more sales and business opportunities.
- Stronger audience connection: Helps your brand connect with the community on a more personal level.
The workflow is organized into four key stages: planning, production, expansion, and performance (measuring results and strategy adjustment). It also focuses on key KPIs like reach, lead generation, conversion rate, engagement, and brand sentiment to ensure strategic success.
3. BrandMe
BrandMe is an influencer platform designed to simplify the connection between advertisers and influencers, enabling brands to find, analyze, and hire the most suitable creators for their campaigns with ease. In addition, BrandMe provides a comprehensive suite for campaign management and automation, real‑time result analysis, and viralization strategies, ensuring a personalized service tailored for success.
For content creators, BrandMe offers a marketplace to sell their content and collaborate with brands, forming part of a community that offers sponsorship opportunities and resources to enhance their digital presence. Complementing these services, the platform also includes free and AI-based tools to help influencers and brands with fee calculation, hashtag generation, and multimedia content creation.
4. FLUVIP
FLUVIP is an agency with a solid track record in influencer marketing in Miami, Mexico, Colombia, Peru, Ecuador, Venezuela, Brazil, and Argentina. It has worked with global clients such as Subway, Sony, and Xiaomi, becoming a trusted option for brands seeking quality content. Its specialization in connecting companies with influential creators has been key to the success of its campaigns.
One of FLUVIP’s main differentiators is its ability to craft data-driven influencer marketing strategies, ensuring greater effectiveness in every campaign. Additionally, its vast network of influencers across the region allows brands to reach their target audience authentically and with high levels of engagement.
5. Calibre
Calibre is an influencer platform that connects creators with brands looking to collaborate. It allows creators to join a program to increase their earnings and be part of an exclusive marketplace where brands contact them directly without commissions. As one of the influencer platforms, It is designed for emerging creators, established influencers, and social media freelancers looking to grow and monetize their content.
Services include:
- Connecting content creators with brands.
- Access to an exclusive marketplace for creators.
- Influencer campaigns in various Latin American countries, Spain, and the U.S.
6. Ampli
Ampli is an influencer platform operating in Mexico, Brazil, Spain, and the United States. It will soon expand to Colombia, Chile, and Argentina.
It is designed to simplify content production processes and boost marketing campaigns for brands. They offer an all-in-one solution that includes authentic content production for social media, e-commerce, web, and paid campaigns.
Ampli’s services are divided into the following areas:
- Influencer Content: Production of authentic content with influencers for various digital platforms.
- Organic Posts: Collaboration with content creators to publish on their profiles, aiming for increased reach and organic conversions.
- Creator Ads: Execution of social media ads from creator accounts, with the possibility of expansion through programmatic buying.
7. UGC Colombia
UGC Colombia is described as an all-in-one solution for influencer marketing in Colombia. Its main objective is to help brands gain exposure on short‑video channels through content creators, driving business growth and expansion.
Services offered include:
- Personalized Service: A tailored approach to find, select, and guide influencers for campaign success.
- Influencer Campaigns: Campaigns with authentic creators that deliver real results.
- Media Advertising: Services to amplify campaign reach through paid media.
- Creator Network: An independent network of creators across various verticals to help grow brands, products, services, or offers.
8. DRIM
DRIM is an influencer marketing platform that connects brands with content creators, allowing the latter to monetize their influence and collaborate with top-tier brands, even with audiences starting from 1,500 followers.
Key services for influencers include:
- Monetization by Results: They earn per sale or action generated (CPC and CPA models).
- Collaboration with Recognized Brands: Access to well-known brands like Domino’s, KFC, and McDonald’s.
- Full Support: Guidance throughout all stages of the process, with help from Influencer Managers.
- Creative Freedom: Ability to contribute creatively to native content.
- Easy Management: Dashboard for campaign management and revenue tracking.
DRIM, as one of the influencer platforms, values audience quality and has a network of more than 250,000 micro-influencers.
9. BrandMen
BrandMen is one of the influencer platforms that connects brands, products, organizations, corporations, politicians, artists, and public figures with diverse audiences through the influence of online personalities, providing greater visibility and message amplification.
Services:
- Influence Marketing: Strategic campaigns with influencers, celebrities, and micro-influencers tailored to specific themes for maximum brand impact.
- Twitter Trending Topic: Strategies dedicated to hashtag positioning at a national level to turn them into Twitter Trending Topics.
- Political Marketing: Comprehensive support for political candidates and public figures in managing digital presence and communication during election campaigns.
- Digital Marketing: Services such as SEO/SEM positioning on Google, social media ad management, and web design to optimize online presence.
- Digital PR / Public Relations: Strategies to strengthen the connection between brands or institutions and their target audience in the digital environment.
10. Goldfish
Goldfish is one of the influencer platforms distinguished by its 100% data‑driven approach, constant innovation, and commitment to professionalizing the industry. They not only connect brands with content creators but also develop creative strategies aligned with clients’ business objectives, focusing on return on investment (ROI).
Key services include:
- Paid Influencers: Paid communication strategies with influencers to promote products, services, or campaigns, including short‑ or long‑term brand ambassador programs. Each campaign is tailored with strategy, creativity, talent selection, negotiation, and KPI setting.
- PR & Events: Public relations and event services involving influencers and brands.
- Affiliate Marketing: Implementation of affiliate marketing strategies to drive sales.
- IGC & UGC: Management of content generated by influencers and users for marketing campaigns.
We hope this Top 10 influencer platforms in Colombia guide has helped you find an agency that meets your business needs.
Important Note: The agencies featured in this ranking were selected based on research from specialized websites, user reviews, breadth of offered services, client reputation, and international presence.