In today’s digital marketing world, influencer marketing has become one of the most powerful tools for brands to connect with audiences. In Colombia, the influencer ecosystem is booming, and working with a specialized influencer marketing agency can make all the difference.
Here are the top 10 influencer marketing agencies in Colombia, known for their expertise, creativity, and proven results in connecting brands with authentic and high-impact content creators.
1. Branch
We are a digital marketing agency that accompanies you in achieving your brand’s goals. We have a high-level human team known for balancing professionalism, personal growth, and spirituality.
This philosophy applies both to our internal work and our relationships with clients. We have over 13 years of experience developing digital marketing strategies in more than 15 countries, with a staff of 70 collaborators and 8 specialized teams.
Our approach is based on creating relevant content and experiences focused on the questions and needs of your potential clients. We complement our content strategies with techniques and tools such as SEM, SEO, email marketing, social media, and web analytics.
2. Abc Digital (by ABCW)
ABC Digital, a leading agency under the ABCW holding group with more than 12 years in the market, has positioned itself as a benchmark in international influencer marketing. Recognized by Merca 2.0 as “Best International Advertising Agency” and “Best Media Agency in Latin America 2022,” ABC Digital is also among the top agencies in the United States, according to industry sources.
With a team of more than 200 specialized professionals, the agency develops innovative influencer marketing strategies aligned with the latest global trends. They leverage exclusive access to premium tools and technologies such as GMP and GCP, enabling them to maximize campaign reach and impact in collaboration with content creators. As IAB members, they ensure that all strategies meet the highest industry standards.
Their services include influencer collaboration management, authentic content creation, and digital advertising campaigns. They also provide complementary services such as SEO, social media management, and digital development to enhance user experience.
ABC Digital has worked with major brands like izzi, EY, Energizer, and Panasonic—taking their results to the next level through strategic insight and the ability to connect brands with relevant audiences. As Google Premier Partners, Meta Business Partners, and HubSpot Partners, they deliver exceptional value in every influencer campaign, ensuring meaningful and lasting impact.
3. Story Talent Influencer Marketing
Story Talent is an influencer platform that connects Colombian creators with brands to build authentic influencer marketing campaigns and brand communities. Collaborate with them to create and share social media content that promotes your brand.
The platform offers key features designed to streamline collaboration and maximize results:
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For creators: Manage profiles, link social networks, explore and apply to brand campaigns, negotiate fees, and receive secure payments after content creation.
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For brands: Create detailed campaign profiles, set clear goals, and use advanced filters to discover creators based on audience, niche, or performance metrics. They can also manage campaigns and budgets efficiently and access detailed analytics to measure impact and ROI.
4. Goldfish Influencer Marketing
An innovative Latin American influencer marketing agency. Since 2014, they have worked with over 550 clients across the region, taking influencer marketing to the next level.
Through creative strategies, powerful content, and data analysis, they help clients build brands, enhance marketing strategies, and generate a positive ROI.
Services: Influencer Marketing, Media, Digital Content Creation, Branded Content, Influencers, Digital Marketing, Content Marketing, Advertising, Media Agency, Metaverse, Social Media, Traditional and Digital PR.
5. Xharla
A Colombian influencer agency that specializes in connecting brands with the most relevant influencers in each niche. They work with top talent and maintain partnerships with leading content creators.
They manage one of the largest influencer networks in Latin America across all social platforms—Instagram, Facebook, YouTube, TikTok, LinkedIn—and also have their own platform for connecting with niche creators.
6. Emerald Studio
Emerald Studio is an agency that applies top digital strategies and technical expertise to help you build and position your brand.
They define each campaign’s strategy and identify the best influencers for your brand, product, or service. They maintain direct contact with influencers to ensure smooth communication and negotiation, providing clear instructions to create follower-focused content that enhances your brand’s image.
Other services: Web design, digital marketing, social media, SEO/SEM, consulting and support, development, programmatic advertising, and mobile app development.
7. BRANDMEN
Brand Men increases your brand’s credibility through recognized influencers across diverse topics and digital ecosystems.
They select the best influencers for each campaign, amplifying reach and influencing audiences through recognized voices in every niche.
They strengthen credibility and trust in your messages, support your brand’s reputation in times of crisis, and leverage influential personalities from various sectors.
8. Agencia Be Contenidos
At Be Contenidos, they see themselves as results hunters, content revolutionaries, and digital strategy experts.
They produce social media videos (performance clips, event coverage, commercials), and develop innovative digital contests to drive audience participation and enhance brand recognition.
Other services: Video production, digital strategy, content marketing, PPC, SEO, branding, conversion optimization, graphic design, web design, email marketing, and business consulting.
9. PAXZU
PAXZU is an agency with 20 years of market experience, offering each client a “dream team” of expertise and personalized attention from a holistic perspective.
They help brands achieve recognition across all digital channels through SEO and SEM strategies. With the right tools and strategic partners, they consistently meet client objectives.
Specialties: Influencer advertising, web design, conversion optimization, UX/UI design, digital strategy, SMM, SEO, CRM consulting, and web development.
10. Intermedios Digital S.A.
A digital marketing agency with vast experience in designing strategies, planning the most effective online platforms, and generating experiences that attract, captivate, and convert audiences into brand advocates.
Their professional team analyzes the best strategic options, advises on selecting the most relevant platforms, optimizes investments, and provides continuous reporting and analysis throughout each campaign.
They have a broad network of partner sites and leading products across all categories, allowing them to position brands effectively and reach the right audience for every campaign.
Specialties: Influencer marketing, social media, digital strategies, online advertising, analytics, and web design and development.
Colombia’s influencer landscape is rapidly evolving. Partnering with a top influencer marketing agency ensures access to the right creators, impactful campaigns, and measurable business results. Whether you’re a local brand or an international company entering the Colombian market, these agencies are your gateway to success.