Your SEO and web positioning agency
Only having a website isn't enough now-a-days. We have to make it visible! And in order to do so, SEO and SEM are our best tools.
We implement tools and techniques to position your website within the first search results, thus reaching more visitors, leads, and conversions.
Capacidades
Technical SEO positioning
We create valuable content that makes your website attractive, easy to read, and optimized for search engines.
We verify that every page on your site is indexed, and that they are friendly to users that visit from the web and mobile devices as well.
Content SEO
We create valuable content that makes your website attractive, easy to read, and optimized for search engines.
We verify that every page on your site is indexed, and that they are friendly to users that visit from the web and mobile devices as well.
White Hat SEO
We position your website using strategies that are legal and approved by search engines. Your reputation is safe with us!
How do we do it?
How do we create your search engine positioning strategy?
Goal determination
We define your online positioning goals based on your business objectives. We center your search engine positioning strategy around the ideal audience for growing your business.
Benchmark
We analyze the websites that compete with yours on different keywords and search terms that are relevant for your brand. Based on this, we define strategies to surpass them and position your domain above others.
Keyword analysis
We detect the most frequent search terms related to your brand, and what your prospects are interested in. This allows us to strategically position your website in front of new potential visitors.
Technical SEO audit
We analyze the initial status of your website, its loading time, usability, and indexations. We fix any existing errors, and install certifications to improve its performance and reach better locations.
Content strategy
We create a specific content plan for your brand, keeping in mind the most relevant search terms and what your prospects are interested in. We approach them with valuable content that connects with your brand identity!
Interlinking
We include strategic links within your content to highlight the most relevant pages of your website on search engines. In short, we create links that keep users in your domain.
Backlinks
We make other high-traffic websites related to your business quote you, and include strategic links to your domain in their articles.
Monitoring and optimization
We keep track of your SEO strategy's performance indicators, and we put technical or content optimizations in place to keep improving your results.
Measuring to succeed!
We define some key performance indicators to monitor the achievement of your goals. Get to know some of our KPIs:
Traffic
Amamos ver a más y más personas conocer tu marca; hacemos seguimiento al número de visitantes que llegan a tu sitio web y las acciones que realizan en él.
Keywords
We measure the keywords
and search terms that lead to your website, and its positioning in the main search engines. This way, we pinpoint the different routes that users take in order to reach you.
Authority Score
An indicator that integrates multiple metrics! With the Authority Score, we verify your domain's general status in terms of trustworthiness and authority. Our goal is to get rid of any errors so that this indicator is higher each time.
Benefits
Why is it important to implement search engine positioning strategies? ?
Testimonies
Ana Lucía Vélez
Marketing Director - Tourism Field
Social media platforms are essential for my company’s field, yet we hadn’t found the right tone nor the adequate content type to attract people. The Branch team made a very accurate definition of my Buyer Persona, and were able to connect with their real interests, which is why we now have digital channels that we’re making the most out of.
Testimonies
Ricardo Echeverri
At my company, we had empirically implemented some digital channels to expand our brand. We had opened a website, but we had a very tough time at trying to get visitors and increase our sales on that channel. With Branch, we started working in a very organized and strategic way. They have been very effective at capturing quality leads, and guiding them throughout the entire process in order to close sales. That is when we started to really believe in the digital world as a significant form of income.
Testimonies
Sofía Ortiz
Marketing Director - Tourism Field
We already had a database with many contacts and some lead magnets. However, we hadn't implemented any automations and our content strategy wasn't planned very well. When we came to Branch, they helped us sort our contacts and understand that they weren't all at the same stage. They started creating specific content for each stage, which marked a very important difference in the company's results.
Testimonies
Juliana Carvajal
Marketing Director - Tourism Field
We created a website in an attempt to increase our sales, but we didn’t get much traffic. With Branch, we implemented positioning strategies. They started creating content that resonated with our audience, and we also designated a monthly budget for Google Ads campaigns, which have brought very good results. We’ve earned our investment back, and our rentability has increased a lot.
Testimonies
Ana Lucía Vélez
Marketing Director - Tourism Field
Llegué a Branch sin tener muy claro qué necesitaba, ellos me sugirieron implementar una estrategia de Inbound Marketing para hacer seguimiento a los visitantes de mi página web, ha sido un trabajo muy bueno sobre todo porque los contenidos están muy conectados con las necesidades de cada tipo de cliente y eso hace que la estrategia en general sea muy efectiva.
with us
Stop worrying! It’s time to build a strategy to meet your business goals together.
Leave us your contact details and a sales executive will contact you as soon as possible.
with us
Stop worrying! It’s time to build a strategy to meet your business goals together.
Leave us your contact details and a sales executive will contact you as soon as possible.